Pure Metal
09-08-2006, 16:51
check it out (based on UK postcode) http://www.spatial-literacy.org/esocietyprofiler/
http://news.bbc.co.uk/1/hi/technology/5256552.stm
i got...
Your neighbourhood is categorised in the E-Society classification as being in group F : Instrumental E-users and type F17 : Computer magazine readers. Full descriptions are below.
Group F : Instrumental E-users
This Group tends to use electronic technologies for purely instrumental purposes, because they provide a practical method of saving time or money. They have plenty of other leisure activities that they enjoy and tend to be light television watchers. However they find the Internet useful for purchasing on line and they are smart enough to realise that they can drive better deals when purchasing goods and services if they fore-arm themselves with consumer information. Generally they use the net to undertake transactions and manage their personal finances rather than to explore.
This Group contains mostly people in well off, middle class, owner occupied suburbia. Many have children.
Type F17 : Computer magazine readers
This Type contains mostly middle aged users of electronic technology. They are people who have access to personal computers and the Internet and are interested in the features and functions of technologies. Many members of this type read magazines and purchase additional software and hardware over the Internet, but they are more oriented to the use of the Internet for personal finance transactions than for purchasing. For example this Type does not purchase children’s wear or apparel over the Internet and is a low user of on line grocery shopping services. This Type is a good market for Internet banking services.
seems to fit pretty well actually (though i myself am a webdesigner and derive a lot of leisure from the net, so i'm probably more net-savvy than most in this area, but it still fits most round here)
http://news.bbc.co.uk/1/hi/technology/5256552.stm
i got...
Your neighbourhood is categorised in the E-Society classification as being in group F : Instrumental E-users and type F17 : Computer magazine readers. Full descriptions are below.
Group F : Instrumental E-users
This Group tends to use electronic technologies for purely instrumental purposes, because they provide a practical method of saving time or money. They have plenty of other leisure activities that they enjoy and tend to be light television watchers. However they find the Internet useful for purchasing on line and they are smart enough to realise that they can drive better deals when purchasing goods and services if they fore-arm themselves with consumer information. Generally they use the net to undertake transactions and manage their personal finances rather than to explore.
This Group contains mostly people in well off, middle class, owner occupied suburbia. Many have children.
Type F17 : Computer magazine readers
This Type contains mostly middle aged users of electronic technology. They are people who have access to personal computers and the Internet and are interested in the features and functions of technologies. Many members of this type read magazines and purchase additional software and hardware over the Internet, but they are more oriented to the use of the Internet for personal finance transactions than for purchasing. For example this Type does not purchase children’s wear or apparel over the Internet and is a low user of on line grocery shopping services. This Type is a good market for Internet banking services.
seems to fit pretty well actually (though i myself am a webdesigner and derive a lot of leisure from the net, so i'm probably more net-savvy than most in this area, but it still fits most round here)